Sarah Saso the Managing Director of Social Innovation at Green Shield Canada
Sarah’s story is a tale of bridging the gap between the non-profit and the corporate sectors. As a pioneer in the field of Community Investing, Sarah has been a part of the growth of the social impact sector. Now the Managing Director, Social Innovation at Green Shield Canada (GSC), Sarah …
Lisa Gibbs. Director, Community Investment. Shoppers Drug Mart
Dream job alert! Leading a company’s corporate social responsibility efforts is one of the most coveted roles among social impact professionals. And when that company also happens to be one of Canada’s strongest brands- it’s even more desirable- as you have the opportunity to impact change on a wide scale. While …
Corey Evans. Manager, Sponsorship, Community Investment & Experiential Marketing. WestJet
Corey’s job reminds us that companies don’t have to separate their business objectives from their community efforts. Authentic campaigns that ‘plan for the effect, not the results’ are supremely powerful- case in point WestJet’s Christmas Miracle. Corey’s focus on content marketing provides a unique perspective, but it’s his insight on leadership and hard work that …